‘The Great Shout’ backs flooded Queensland communities

Queenslanders are being urged to raise a glass and much-needed funds for one of the state’s worst flood disasters.

Great Northern today launches The Great Shout. It will see the brewer partner with around 250 Queensland pubs and clubs to help flood victims in the state’s centre and west by raising at least $200,000, with expectations of more.

Fundraisers will be held on May 2- 5 over the NRL’s Magic Round using up to 500 kegs of Super Crisp donated by Great Northern. Fund will go direct to Rural Aid.

Many towns are still cut off and, with a massive clean-up ahead, Central and Western Queenslanders are now counting the cost and severity of recent record-breaking floods.

Quilpie Mayor, Ben Hall said the devastation facing his region, in Queensland’s south-west, and seven other Queensland shires, was immense.

“The March flood is the most devastating this region has ever experienced and any help we can get would be welcomed,” Mr Hall said.

He said the size and scale was difficult to comprehend with farms, homes and entire towns in ruins across an area four times the size of the United Kingdom.

In response, Great Northern has launched The Great Shout, a “have a beer for the bush” campaign.

The funds will go directly to Great Northern’s charity partner Rural Aid, which will use the money to deliver hay to starving livestock, provide direct financial relief and fund ongoing mental health support through its dedicated counselling team.

Farmers have welcomed the help, including Lousie Hoch, lifelong Quilpie station owner and mother of four who has lost tens of thousands of metres of fencing, vital earthworks, on-farm transport routes and up to 3,500 head of stock.

“Flooding in the Channel Country happens, but nothing like this,” Ms Hoch said.

“It was so high so fast and more ferocious than I have ever seen it.  It just cleared everything in its path.”

Rural Aid CEO John Warlters said that while times are tough, Aussie farmers are tougher, and with a bit of help they will get back on their feet.

“Recovery from a disaster of this scale won’t be quick—many farmers face months of ongoing hardship. With the backing of Great Northern, Rural Aid is committed to standing by our rural communities every step of the way.”

Ian Giles from Great Northern Brewing Co said that in the worst of times, mateship always shines through.

“Mates helping mates is the Queensland way.

“So, shout a few cold ones, and raise a glass over the May long weekend to our hardworking farmers and communities who have it pretty rough at the moment.” 

A full list of participating pubs and clubs, along with how information on how to donate if you can’t make it to a venue, will be progressively published on

https://the-great-shout.ruralaid.org.au/ in coming days.

About Rural Aid:
Rural Aid is Australia’s leading rural charity, dedicated to providing practical support and vital services to farmers and rural communities. Since its establishment in 2015, the charity has been a lifeline during times of crisis, delivering essential services such as mental health support, hay, domestic water, and community engagement. As the organisation celebrates 10 years of service, it continues to partner with farmers to navigate challenges, recover from hardship, and build stronger, more resilient futures, shaping a brighter future for rural Australia.

For media inquiries, please contact:
Daniel Brown
Media and Communications Officer
0447 116 757
daniel.brown@ruralaid.org.au

Easter a Welcome Break for Many, But Farmers Still Facing Harsh Conditions

While many Australians are taking a well-deserved Easter break, some farmers in rural areas continue to face some of the country’s toughest conditions. From flooding in Western Queensland to ongoing dry spells across South Australia and South West Victoria, life on the land remains incredibly demanding — and Easter offers little reprieve.

For over a decade, Rural Aid has stood shoulder to shoulder with farming families during their hardest moments. From natural disasters to long-term drought, the organisation has become a trusted source of support, compassion, and relief in rural communities.

Rural Aid CEO John Warlters said the charity remains deeply committed to being there when farmers need them most.

“Easter is a time when many Aussies can relax and spend time with loved ones, but for too many farming families, there’s no such relief,” Mr Warlters said.

In Western Queensland, recent heavy rainfall has caused widespread flooding — damaging properties and roads, isolating communities, and displacing livestock. At the same time, farmers in South Australia and South West Victoria continue to grapple with dry, punishing conditions that have drained water supplies and morale.

“Right now, we’re seeing different extremes in different regions, but the pressure is the same — it’s relentless,” Mr Warlters said.

“That’s why Rural Aid is there for the long haul. We’re not just dropping in during a crisis — we’re consistently showing up, year after year.”

Through hay drops, drinking water deliveries, financial assistance, and on-farm mental health support, Rural Aid is helping farming families meet urgent needs while also building long-term resilience.

“Our counsellors and community reps are out there every day, visiting farms and checking in,” Mr Warlters said.

“It’s not just about delivering supplies — it’s about reminding farmers they’re not forgotten. That someone sees them, hears them, and is there to help.”

Rural Aid’s work is made possible by Australians who continue to dig deep and support the bush.

“We’ve seen how something as simple as a hay delivery or paying a bill can be the thing that keeps someone going,” Mr Warlters said.

“Thanks to our supporters, over the past 10 years Rural Aid has been able to deliver millions of dollars in aid — and more importantly, we’ve been able to deliver hope.”

This Easter, the charity is calling on all Australians to spare a thought for those still facing tough conditions on the land.

“While you’re enjoying your Easter break, think of the farmers still working through adversity,” Mr Warlters said.

To support Rural Aid’s work and help Aussie farmers this Eastervisit www.ruralaid.org.au/donate or call 1300 327 624.

About Rural Aid:
Rural Aid is Australia’s leading rural charity, dedicated to providing practical support and vital services to farmers and rural communities. Since its establishment in 2015, the charity has been a lifeline during times of crisis, delivering essential services such as mental health support, hay, domestic water, and community engagement. As the organisation celebrates 10 years of service, it continues to partner with farmers to navigate challenges, recover from hardship, and build stronger, more resilient futures, shaping a brighter future for rural Australia.

For media inquiries, please contact:
Daniel Brown
Media and Communications Officer
0447 116 757
daniel.brown@ruralaid.org.au

Rural Aid Delivers Urgent Lifeline to Queensland Farmers Amid Devastating Floods

Queensland is currently grappling with severe flooding, with record-breaking rainfall inundating large parts of the state. Major flood warnings have been issued for multiple rivers, including the Thomson, Barcoo, Bulloo, Paroo, and Warrego, as water levels continue to rise. Vast areas of western and central Queensland have been submerged, with floodwaters surpassing levels seen during previous major flood events.

The devastating impact on agriculture has been immense, with a significant number of livestock lost and much of the farmland destroyed. Stock losses are expected to reach into the hundreds of thousands, compounding the already difficult conditions caused by ongoing droughts. This disaster has left farmers across these affected regions in urgent need of support to recover from the extensive damage and ensure the survival of their remaining livestock.

Rural Aid has swiftly mobilised to deliver critical relief to affected farmers. In collaboration with the Queensland Government, Rural Aid is ensuring that resources and aid are being directed to the most impacted areas. A key initiative has been the airlifting of bales of hay by helicopter to farmers who have been cut off by the floods. These airlifts provide essential sustenance for stranded livestock, which is a lifeline for farmers unable to transport feed due to the devastating conditions.

Beyond immediate food relief for livestock, Rural Aid is also addressing the financial strain on farmers. Farmers from across the state have already been issued prepaid Visa cards, providing them with direct financial assistance to help them cope with the economic challenges they are facing.

Rural Aid CEO, Mr John Warlters, who is currently in Charleville coordinating relief efforts, said, “The flooding in Queensland has created an incredibly challenging situation for farmers. We’re doing everything we can to provide immediate support and ensure farmers have the resources they need to care for their livestock. The scale of this disaster is overwhelming, but with the ongoing generosity of the public, we can make a real difference for those impacted.”

Mr Warlters added, “I’ve seen firsthand the strength and resilience of the farmers here, but the road to recovery will be long. Rural Aid is committed to supporting these communities every step of the way.”

Rural Aid’s support extends to long-term recovery, with a variety of ongoing initiatives aimed at helping farmers rebuild and recover. The public can contribute to these efforts by donating through the Rural Aid website at www.ruralaid.org.au/donate. Donations will play a crucial role in providing ongoing support to farmers, helping them recover and rebuild in the wake of this disaster. Affected farmers can also register for assistance at www.ruralaid.org.au/services-provided/ or can call 1300 327 624.

About Rural Aid:
Rural Aid is Australia’s leading rural charity, dedicated to providing practical support and vital services to farmers and rural communities. Since its establishment in 2015, the charity has been a lifeline during times of crisis, delivering essential services such as mental health support, hay, domestic water, and community engagement. As the organisation celebrates 10 years of service, it continues to partner with farmers to navigate challenges, recover from hardship, and build stronger, more resilient futures, shaping a brighter future for rural Australia.

For media inquiries, please contact:
Daniel Brown
Media and Communications Officer
0447 116 757
daniel.brown@ruralaid.org.au

Rural Aid’s Mates Day Campaign Raises Over $400,000 to Support Farmers

Rural Aid is pleased to announce the successful conclusion of its Mates Day campaign, which has raised over $400,000 to support farmers and rural communities affected by natural disasters, droughts, and other challenges.

Rural Aid’s CEO, Mr John Warlters, expressed heartfelt gratitude for the overwhelming support shown by donors from across the country. “The response to Mates Day has been truly inspiring,” said Mr Warlters. “Thanks to the generosity of Australians, we’re able to provide practical support for farmers through programs such as our Farm Recovery Events that help to rebuild infrastructure, provide essential supplies, and offer ongoing mental health support to farmers and their families. This support is crucial for farmers as they continue to face immense challenges.”
 
“We’re excited to announce new dates for the upcoming Farm Recovery events,” said Mr Warlters. “These events are a powerful way for volunteers to get involved in recovery efforts and directly support the hardworking farmers who are rebuilding their lives and livelihoods.”
 
Following the postponement of the Coraki, NSW event due to ex-Tropical Cyclone Alfred, Rural Aid has updated the schedule for the Farm Recovery events. These events provide invaluable hands-on assistance with tasks such as fencing, property repairs, debris removal, and other critical recovery activities. They also provide an opportunity for volunteers to connect with farmers, offering both practical support and emotional solidarity during a difficult time.
 
The updated dates for the upcoming events are as follows:

  • Bairnsdale, VIC – 4-10 May 2025
  • Eudunda, SA – 15-21 June 2025
  • Coraki, NSW – 20 July – 2 August 2025

“These events are about much more than just physical recovery—they foster a deep sense of community and resilience,” Mr Warlters continued. “For many farmers, these events provide not only practical help but also a vital sense of hope and connection with others who care about their recovery. It’s a chance to be part of something that truly makes a difference.”
 
For more information on how you can donate or register as a volunteer for the upcoming Farm Recovery Events, please visit www.ruralaid.org.au or call the Rural Aid office on 1300 327 624.

About Rural Aid:
Rural Aid is Australia’s leading rural charity, dedicated to providing practical support and vital services to farmers and rural communities. Since its establishment in 2015, the charity has been a lifeline during times of crisis, delivering essential services such as mental health support, hay, domestic water, and community engagement. As the organisation celebrates 10 years of service, it continues to partner with farmers to navigate challenges, recover from hardship, and build stronger, more resilient futures, shaping a brighter future for rural Australia.

For media inquiries, please contact:
Daniel Brown
Media and Communications Officer
0447 116 757
daniel.brown@ruralaid.org.au

Rural Aid Calls for Donations to Support Farmers Affected by Natural Disasters

Rural Aid is calling on Australians to open their hearts and support farmers impacted by natural disasters like ex-Tropical Cyclone Alfred, which has caused widespread destruction across South East Queensland and Northern New South Wales.

The cyclone has left farmers facing significant damage to crops, homes, and infrastructure, compounding the ongoing struggles in many rural communities. Also needing assistance are regions facing other disasters, including severe flooding in North Queensland and the ongoing drought continues affecting farmers in South Australia. These serious challenges make it critical for all Australians to step forward and assist our farmers in need.
 
Rural Aid on the Ground: Assessing Damages and Delivering Support
 
Rural Aid is already on the ground assessing the damage caused by ex-Tropical Cyclone Alfred and working closely with local communities to determine where help is needed most. As a Australia’s leading rural charity, the organisation is committed to providing tailored and immediate relief and long-term support to farmers and rural communities affected.
 
How Donations Help Farmers and Rural Communities
 
Rural Aid has a long history of providing critical services to rural communities, including financial assistance for recovery, the provision of hay and water for livestock, and emotional support through its mental health services. Through public donations, Rural Aid is able to deliver practical help to those in need.
 
“We are extremely grateful for the ongoing generosity of Australians who continue to support farmers in their time of crisis,” said John Warlters, CEO of Rural Aid. “Your donations can make a real difference – providing immediate and long-term relief, helping to rebuild, and offering a lifeline to those going through some of their darkest times. The impact of ex-Tropical Cyclone Alfred has been severe, and we will continue to be there for those who need us.”
 
Mental Health Support for Farmers
 
Rural Aid understands the significant emotional toll that these disasters take on farmers and their families. As part of its commitment to mental health, Rural Aid offers free and confidential counselling through its support services. These services are crucial for helping farmers cope with the stress, anxiety, and grief that often follow such traumatic events.
 
Farmers and their families are not just dealing with physical damage to their homes and livelihoods – they are also facing mental health challenges. Our mental health services are a critical part of our support, ensuring they are not left to navigate this crisis alone,” said Mr Warlters.
 
Farmers Impacted by Tropical Cyclone Alfred Encouraged to Register for Assistance
 
Rural Aid urges all farmers affected by ex-Tropical Cyclone Alfred to register for assistance as soon as possible. By registering, farmers will receive the support they need, whether it be financial aid, water, hay, or mental health services.
 
For more information or to register, visit www.ruralaid.org.au/services-provided/ or call 1300 327 624.
 
“We are here to help, and the first step is for farmers to reach out and let us know what they need,” said John Warlters. “We want to ensure that no one is left behind, and that we can direct the right support to the people who need it most.”
 
How You Can Help
 
Australians can make a difference by donating to Rural Aid, with funds going to where it’s needed most. Right now we are supporting farmers affected by ex-Tropical Cyclone Alfred, the aftermath of flooding in North Queensland, and the ongoing drought in South Australia. Every donation, large or small, helps provide vital relief and long-term recovery assistance to farming families in need.

To donate today, please visit: https://matesday.ruralaid.org.au/

About Rural Aid:
Rural Aid is Australia’s leading rural charity, dedicated to providing practical support and vital services to farmers and rural communities. Since its establishment in 2015, the charity has been a lifeline during times of crisis, delivering essential services such as mental health support, hay, domestic water, and community engagement. As the organisation celebrates 10 years of service, it continues to partner with farmers to navigate challenges, recover from hardship, and build stronger, more resilient futures, shaping a brighter future for rural Australia.

For media inquiries, please contact:
Daniel Brown
Media and Communications Officer
0447 116 757
daniel.brown@ruralaid.org.au